Magicard were looking to set a new leading edge benchmark wishing the bank card manufacturing market. Offering new technological advances in security printing was hard to visualise as the visible differences are subtle - such as holographic imagery hidden within an image or watermarked varnishes of complex design which need to be conveyed with subtlety in the CGI animation. We developed onscreen graphics as well as a flythrough of the print process to show off product USP’s as well as keeping the product looking more monolithic and set apart in its own environment to maintain focus on key features and benefits. Contact us with your product to see how we can bring high engagement to almost any product you can think of.