PROJECT CASE STUDY - Guinness World Records
Guinness World Records is one of the most recognised and established brands in the world. As leaders in innovative publishing it only made sense that Spark were chosen when the latest edition of their famous book needed a companion app to work alongside the brand. We worked with Augmented reality to deliver 9 experientiall games within the app including: Worlds tallest man , Worlds largest Mammal, Worlds largest insect, Maggot splatt game, Acrobat Dog, Solar System in AR.
"Mustard Design exceeded Guinness World Records expectations and delivered a stunning and unique digital experience for our customers. Mustard created a brand new Augmented Reality app; GUINNESS WORLD RECORDS 2015, that brings 3D record holders to life. The App helped GWR register the highest number of downloads in the UK and Ireland and has recorded over 800,000 downloads worldwide during the key selling period, which is fantastic! We thank Mustard for the exceptional quality of AR delivered on this app and look forward to working with them again for the 2016 edition"
Christelle Betrong, Guinness World Records March 2015